What A/B Testing is & How to Use It

Watch the updated video here: https://youtu.be/_E2tErf8esk 5 minutes that will teach you everything you need to know about A/B testing, multivariate testing and page optimization. Try Kentico EMS now or ask for a 1-on-1 demo at Find out how to use A/B and multivariate testing to optimize your website. Improve your users’ and visitor’ experience, increase conversions and let them bring more revenues to your business. With A/B testing you can test more landing page or web form variants against each other — and since it’s based on real data, you can decide which variant works/converts the best. With Kentico A/B testing your visitors will help you make your website better. It’s hard to say what they are looking for unless you use A/B testing. Let them decide wh

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