Remove Referral Spam with Google Tag Manager

Google Analytics Referral Spam is one of the most discussed topics of 2015. Spammers are regularly and automatically sending fake referral traffic into Google Analytics and therefore polluting your data. This is all due to the measurement protocol which let’s you send data directly into GA without visiting your site. In this video we will show you one method of fighting spam with the help of Google Tag Manager helpful Links: https://ga-dev-tools.appspot.com/hit-builder/ https://brianclifton.com/blog/2015/05/29/removing-referral-spam/ [Links] GTM Live Workshops:

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