Event Tracking in Google Analytics Universal through Google Tag Manager

https:// Marketers and analysts want to spend their time maximizing ROI for their organizations, not figuring out how to track events in Google Analytics or waiting for a development or content-approval cycle to get the events coded into a live website. Google Tag Manager is designed to decouple analytics and marketing codes from Web development and page content — to make it possible, as one example, to configure Google Analytics events without manually adding any code to the Web page. (00:22) Event Basics (01:43) Manually Coding Events in Google Analytics (02:53) Google Tag Manager Container with Google Analytics Tag (06:17) Auto Event Tracking (09:13) Using the Data Layer for Dynamic Parameters and Non-Click Actions (12:30) Virtual Pageviews i

It's only fair to share...Tweet about this on TwitterShare on FacebookShare on TumblrShare on Google+Digg thisShare on LinkedInPin on PinterestShare on VKShare on RedditPrint this pageEmail this to someone
Flattr the authorShare on StumbleUponShare on YummlyBuffer this page

Leave a Reply

Your email address will not be published. Required fields are marked *