Behind the beauty of Miss Germany pageants | DW Documentary

Every year, thousands of candidates take part in beauty pageants with the dream of being crowned Miss Germany. But who is behind these competitions? “When a Miss enters the room, everyone has to turn to look at her,” says Ralf Klemmer and turns towards the stage. Fifteen attractive women are rehearsing for the Miss Lower Saxony competition. The Miss Germany Corporation, a family business based in Oldenburg in Lower Saxony, hosts around 150 such beauty competitions every year. The Klemmers have made them their business. Horst Klemmer founded the Miss Germany Corporation in 1970 and is still active in the family business today. His son Ralf Klemmer is the company director, while grandson Max Klemmer is responsible for communications. In 2000, the company registered the names Miss and Miste

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